We are committed to always being responsible, honest and accountable today, with a positive impact on people, the planet and all its creatures so that we can protect it for tomorrow.
Our sustainable vision is guided by and accountable to our bold values – making every action count, inspiring trust and celebrating life. We are change agents; we are activists. We stand up and speak up for Mother Earth, our fellow animals and in solidarity with all humans.
We strive to create the most beautiful, desirable products with the least impact on our environment. Our conscious values are also the inspiration behind our innovation. As industry leaders, we endeavour to create the most cutting-edge materials and animal alternatives, continuing to push towards circularity and being fully transparent by developing tools to measure and report our impact.
Since Stella McCartney launched in 2001, we have been committed to being kinder to Mother Earth, our fellow creatures and each other. Explore our Sustainability Timeline to discover how our innovations yesterday and today will protect our planet tomorrow.
No leather, feathers, fur, skin since day one
Began using organic cotton
Went completely PVC free
Introduced bio-acetate in Stella Eyewear, started using recycled polyester, launched Clean By Design in our Italian mills, banned plastic water bottles, ensured all of our wood was sustainably certified, joined the Ethical Trading Initiative (ETI).
Stopped using angora, introduced eco Alter Nappa, began using solar panels and LEDs in our stores.
Ensured that all of our paper and cardboard packaging was certified sustainable
Achieved 100% sustainable viscose, ceased use of virgin cashmere.
Launched the first garment made with Bolt Threads' Microsilk™ and introduced Econyl® regenerated nylon.
Banned the use of mohair, launched the Loop sneaker, committed to going plastic free, released the first vegan Stan Smith and created the first handbag made by Bold Thread's Mylo™ mushroom leather.
adidas by Stella McCartney launched the first ever garments made with Evrnu's NuCycle™ yarn and KOBA® Fur Free Fur, a sustainable, recyclable animal alternative made from recycled polyester and plant based plastic.
Debuted Coreva™ biodegradable stretched denim, bio-lenses in Stella McCartney eyewear, bio-acetate frames in Stella Kids eyewear and launched Stellawear - a sustainable innovation fusing underwear and swimwear, made from Aquafil Econyl® regenerated nylon and ROICA™ elastane.
Holding ourselves accountable to our values, we have been on a mission to create luxury fashion that does not compromise on desirability or sustainability. Making every action count, discover Our Commitments below.
As a sustainable luxury fashion brand, we often find ourselves talking about products and the planet, but it is people who make it all happen – from the farmers who grow our materials to the conscious consumers who purchase them. Discover how we are creating a positive impact for all.
Committed to accountability, honesty and transparency, we use a natural capital accounting methodology to measure our environmental impacts in order for us to manage them. Our Eco Impact report is a tool we developed ourselves that goes far beyond traditional environmental reporting.
Looking ahead today to a better tomorrow, we are committed to circularity – innovating new methods to recycled and repurpose materials, leading and disrupting the industry with our zero-waste vision and sustainable values.
Our new Air Slides are a step in a more circular direction. Launched as part of the Summer 2021 collection, they are our first style created with recycled manufacturing waste sourced directly from the factories they are made in.
Stella x Greenpeace is a limited-edition collab of organic cotton pieces supporting the environmental NGO’s campaign to stop Amazon deforestation fuelled by industrial agriculture and meat production.