Between the avoidance of using pesticides on farms, swapping detergents and processing the chemicals and dyes we use for environmentally sound alternatives, the chemistry we use to treat our wool yarn has been changed by over 70%.
By removing industry-standard toxic dyes and finishing chemicals, we can be sure that when the wool used in our products eventually decomposes, it will contain absolutely no materials that will pollute the environment.
As our chemistry has improved, the amount of water that we use in our Italian mill has decreased. Wastewater treatment is in place to degrade molecules that are hazardous to the environment.
The mill operated on 50% renewable power. We then offset the remaining non-renewable energy used.