In a world that is constantly moving forward, people need performance wear that can help them keep pace with the speed of progress and innovation. STELLARUN is a pre-season capsule within adidas by Stella McCartney FW21 – purposefully built to support the next generation of changemakers in their running journeys, featuring performance wear designed with sustainability in mind.
The debut STELLARUN drop is captured in a campaign shot by Laura Martinova and featuring Luana Ruiz. A key item is the Made To Be Remade crop tee, which uses the innovative Made To Be Remade technology for the first time ever.
Closing the loop on plastic waste, this effortless four-step process allows conscious runners to wear, enjoy and keep their Made To Be Remade crop tee in their wardrobe for as long as they want. When they are done with it, they can scan the QR code on the label and give it back to be remade into something new.
Another step towards eco-friendly sportswear is the Earthlight running shoe, adidas by Stella McCartney’s most sustainable footwear to date. It features an upper made from PRIMEBLUE, a high-performance recycled yarn containing at least 50% Parley Ocean Plastic, and a partially recycled EVA midsole.
Designed with BOOST and HEAT.RDY technology to support every run and everyone, STELLARUN is part of adidas by Stella McCartney TRUEPACE – an evolving edit of pieces that enable high-impact activity and are made with PRIMEGREEN, a series of high-performance materials using a minimum of 40% recycled content to offer the next generation more sustainable sportswear options.