Stella Kids Pre-Fall 2021

Stella Kids Pre-Fall 2021 is the next generation of sustainability

Having reflected on the values in our McCartney A to Z Manifesto, we are returning to the world more mindful of what truly matters – especially how we are teaching the next generation to be kinder to Mother Earth. Stella McCartney Kids’ Pre-Fall 2021 capsule embodies these conscious aspirations and is our most sustainable offering ever, made with 100% eco-friendly materials.

Kids Pre-Fall
kids pre-fall 2021

While protecting the planet may certainly be serious, these pieces certainly is not. Our inaugural Pre-Fall capsule is a playful celebration of childhood’s simple pleasures, emboldened and embroidered with light-hearted graphics including florals for girls and pizzas for boys. 

A flower child moment for girls blooms with embroidered and graphic florals across light jackets and knits, boho dresses and feminine, frilled tops in a soft palette of classic white and cream, alongside greys and pinks. Denim elaborates on this hippie story through bell bottoms, wide-legged trousers and ruffled skirts and dresses in paler washes. 

kids pre-fall
kids pre-fall

Boys get a party of logo prints, skateboards and pizza-inspired motifs across hoodies, coordinated sweatshirts and shorts, t-shirts and track trousers – some emblazoned with cheeky (but not cheesy) slogans like “Slice to meet you!” Pieces are cooked up in a foundational palette of navy, white and black, energised with saturated bursts of green and red. 

kids pre-fall

All of the cotton used for Pre-Fall 2021 was grown organically, including the jersey, fleece and knitwear pieces, while 100% of the tulle was created with recycled polyester. Additionally, all of the lyocell was sourced from sustainably managed forests.

Shop the Story
Embroidered Flowers Cardigan-White-medium Embroidered Flowers Cardigan-White-medium
A$185
Organic cotton
Embroidered Flowers Cotton Dress-White-medium Embroidered Flowers Cotton Dress-White-medium
A$195
Organic cotton
Embroidered Flowers Cotton Dress-White-medium Embroidered Flowers Cotton Dress-White-medium
A$210
Organic cotton
Pizza Badge Denim Gilet-White-medium Pizza Badge Denim Gilet-White-medium
A$175
Organic cotton